Yes, you read that right. There will be representation from Apple, Inc at Fl.CITRT.
As posted by Tony Dye last July, Apple is introducing a new Worship Market Team Program. As such, they are looking for ways to meet church leaders in open environments. No sales presentations. No pressure on or from either party. Just open dialog. They are looking to hear what happens to us in the real world and will be “observers”. This is very “front line development” of a program. If you attend Fl.CITRT you will be able to tell your grandkids “I was there when…..”
They will not be part of the “Vendor Flavor” and WILL NOT hijack a roundtable. So, no worries about “stealth selling”. However, they are very interested in hearing what we, the people on the ground, have to say.
Since he wasn’t at MacWorld, I doubt if Steve Jobs will be attending in person.
Now, if only we could get Jason Powell or Clif Guy to come…..
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I’m glad their Worship Market Team will be there. I’ve asked numerous times if I could reference their new program in articles, but their media relations department won’t authorize it. How can they get the word out if no one can legally write or blog about it? So I’m glad they’ll be attending.